The news about the economy these days isn’t great, but blinktag might just come out on top.

An article about the future of the tech industry published in The Economist cites the often neglected converse of Moore’s law, which holds that computing power will double about every two years, to point out what we’ve been claiming since our inception as a company: the future of computing is doing more with less.  Maybe that sounds obvious, but, usually, the reverse has been true, with every version of Microsoft Office or Adobe Suite requiring an expensive new processor and fifteen frantic calls to the IT department.

For us, that means breaking away from bloated products like FrontPage and moving towards simple-to-use, open-source solutions that give our clients greater control.   It means making web pages that aren’t bogged down by crap flash introductions and the like.  Here’s what the smart people at Britain’s best business publication have to say about the shift:

“Firms have since [the first IT crisis] started to opt more for good-enough ‘cold’ wares, which save them money and allow for more flexibility: commodity hardware, open-source software such as the Linux operating system and programs accessed over the internet, or ’software as a service’ (SaaS).”

We couldn’t agree more.